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Turning Every Business Connection into a Paying Client
An Interview Larina Kase, Business Psychologist and
Author of The Clients, Clients and More Clients
Create an Endless Stream of New Business with the Power of Psychology
Originally Aired: Friday April 20th 2012
Larina Kase, PsyD, MBA is a marketing psychologist, New York Times bestselling author, and professional speaker. Her proprietary 3 step psychology-based process:
1) Grab Attention
2) Deepen Connection
3) Influence Action
helps people sell without selling.
Her business owner and salespeople clients are service oriented and enjoy Larina's approach where they don't have to worry about selling. Instead they create a marketing message and process that resonates with their ideal clients and referral partners. You'll find Dr. Kase speaking to professional association and entrepreneuraudiences, as a communications coach on MTV's hit show MADE, and in magazines including Inc., Selling Power and Entrepreneur.
